11 brightest moments of Mikhail Gorbachev in pop-culture (PHOTOS)
The person who ruined the communist regime and the Berlin Wall, couldn’t but inspire artists and movie directors and leave his imprint on popular culture. Read below how the USSR’s first and only president became a hero of conceptualists, TV series, pop-art, music - and even commercials.
Gorbachev in movies
The Naked Gun (1988)
The American parody starring Leslie Nielsen speculated on why the Soviet president might actually not have a distinctive birthmark on his head. In the series, David Lloyd Austin stars as Gorbachev - a player in a global conspiracy against the United States. Incidentally, the actor got into character twice more: in the American movie ‘Midnight Train to Moscow’ (1989) and the TV show ‘Counterstrike’ (1990) starring Christopher Plummer.
Rocky IV (1985)
In the fourth part of the iconic franchise, Rocky Balboa takes on a Soviet killer machine Ivan Drago, who is, for some reason, under constant watch by the USSR secretary general himself (who is, incidentally, featured without a distinctive birthmark).
Weather Is Good on Deribasovskaya, It Rains Again on Brighton Beach (1992)
Soviet director Leonid Gaidai’s last movie begins and ends with humorous scenes, where Gorbachev’s talk over the classified phone line with George H. W. Bush is constantly interrupted by the head of “Russian mafia” Rabinovich.
Gorbachev in TV
Chernobyl (2019)
Gorbachev’s biography is inconceivable without the Chernobyl disaster, his role in the consequences and response to the emergency situation. In the HBO 5-episode series of the same name, the Soviet president was played by Swedish actor David Dencik, portraying Gorbachev as a still not so indifferent party functionary.
Saturday Night Live (1987)
In one of the humorous sketches of the late 1980s on the ‘Saturday Night Live’ show, Gorbachev was played by Danny DeVito. In it, U.S. President Ronald Reagan takes the Soviet leader around the district of Columbia and tells the history of the U.S. based on Hollywood movies.
The Simpsons (1996)
Gorbachev had a cameo in ‘The Simpsons’ animated TV show back in 1996: he asks George H.W. Bush to apologize to Homer Simpson, who he recently had a scuffle with. The U.S. president doesn’t fancy “showing his weaknesses to the Russians”, but, whatever the case, makes an apology in the end.
Gorbachev in rave music
In 1996, a surprising music track saw the light of day: DJ Groove recorded a song called ‘Happiness Exists’ (Schastye Yest) using Mikhail and Raisa Gorbachevs’ voices at their own request. According to Evgeny Rudin (Groove), Gorbachev wanted to resonate with the younger generation. The experiment proved successful: the song became a hit track of the 1990s.
Gorbachev in art
Gorbachev as an Indian Woman, Vladislav Mamyshev-Monro
This portrait of Gorbachev was made while he was still in power, with the work even hitting the covers of Western magazines. Gorbachev depicted as an Indian drag queen is a work by artist Vladislav Mamyshev-Monro, who has a whole set of paintings called ‘Politbureau’ featuring Soviet party functionaries. The artist “changed” their clothes and “applied” makeup on their faces in case they wanted to flee the Kremlin, as one of the theories has it. This is a reference to a legend about a certain Soviet minister Alexander Kerensky, who allegedly escaped from Petrograd dressed as a woman.
Forty Gorbys, Peter Max (1989)
A multiplied 40-piece portrait of Gorbachev was painted by Peter Max, one of the top pop-art masters. The Soviet leader took note of it and invited the artist to hold a personal exhibition in Leningrad (now St. Petersburg).
Triptych, Alexander Kosolapov (1990)
The social art classic combined the image of Gorbachev with the symbols of Western culture and Soviet propaganda after the artist had emigrated to the U.S.
Gorbachev in advertising
Pizza Hut
Back in 1997, Gorbachev appeared in a commercial for American Pizza Hut restaurants. As the storyline goes, when he goes to the pizza restaurant, other visitors recognize him at once, engaging in a heated debate about the former Soviet president’s legacy. Some accuse him of ruining the country, while others praise the politician for uncovering new opportunities for people. The commercial ends with a remark by an elderly woman, that were Russians not to have Gorbachev, they wouldn’t have Pizza Hut.
In 2010, Time magazine included this video in the list of ‘Top 10 embarrassing celebrity commercials’. Gorbachev responded, saying he had accepted the offer to do the commercial, because he needed money to finance the Gorbachev Foundation and Green Cross International.
Louis Vuitton
Gorbachev was a true fashion connoisseur and met a lot of famous designers in person during his time. In 2007, the politician (he was the only national leader to appear in a commercial) became the face of Louis Vuitton and took part in the brand’s advertising campaign. In the commercial, he sits in a car with a Louis Vuitton bag by his side and the Berlin Wall in the background. It was notably his own idea to shoot the video near the wall.
